Structured data, PDP architecture, AEO readiness, and the API integrations that turn commerce stacks into compounding advantages.
Shopify's gisting technique promises cheaper, faster AI agents — but operators should run their own evals before trusting the output.
September's tool rollout covers seven categories. Calibrated adoption beats reflexive integration every time.
DHL's expansion data points to real opportunity, but the gap between projected growth and operational readiness deserves calibrated scrutiny.
River remediates vulnerabilities autonomously inside Slack, but autonomous means unsupervised, and that distinction carries real operational weight.
Audience intelligence tooling has matured enough to be useful — but calibrated skepticism about what these outputs actually measure is still warranted.